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So...after navigating the bowels of The Sands Expo Center and gathering my "media" pass from CZ at MissingSaddle.com, it was up the staircase to Ground Zero of the Biker Sensory Overload Zone. The lobby of the event had a number of pro bikes on display which only served as a brief teaser of the overwhelming two-wheeled coolness which would be experienced on the other side of the doors.
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It was particularly interesting to note the unique charactersitics of the various factions within the industry. For example, the BMX and Downhill companies probably didn't use the same marketing consultant as Campagnolo or Cervelo. I also don't see a Campy trucker hat or line of punk-soundtracked crash videos coming anytime soon. I can't think of many sports that have such demographic diversity.
One of the cool things about Interbike is that it provides an opportunity to see not only sweet gear but also a number of high (and low) profile current and former riders as well. There are few sports which provide as many post-career possibilities for athletes as cycling. However, if the above photo of Maurizio Fondriest is any indication, he'd probably rather be riding that limited edition bike than conducting business in Las Vegas.
Speaking of doing business, there are rumors that Rock Racing has begun talks with Johan Museeuw as a Director for 2009. I did not make that assumption when I took this photo of Fast Freddie and the Belgian but...somehow it seems to fit in an odd way. Regardless, I think Rodriguez scored himself a nice frame during the conversation.
There were obviously a lot of amazing bikes on display but I found myself drawn to the "race-ridden" rigs such as Bradley Wiggins' Dolan pictured above. It is interesting to see how the bikes are set up and to get a better sense of how they are positioned. I was very surprised when looking at Santiago Botero's Rock Racing Fuji to see that he rides almost the same size bike as Tyler Hamilton.
One of the hardest things about Interbike is trying to stay focused. I kept trying to develop a plan, looking at the exhibitor list and map, picking out people or things I wanted to see. But I would inevitably get sidetracked by something bright or shiny, change directions and end up walking around like I was in a labyrinth. I know some of the exhibitors must have thought I was stalking them as I wandered past their booth over and over again, feebly attempting to make my way to another location without getting distracted. Easier said than done.
While wandering the isles, Interbike provides attendees with an opportunity to confirm or challenge some preconceived notions about style and technology. For example, in addition to determining that I like steel bikes more than anything, I was also able to verify that Valverde's "Don Alejandro" Pinarello may have been an admirable concept but is flat-out ugly in real life. I knew that from earlier photos and video but it was nice to have physical confirmation of its heinousness.
Another pro bike on display was Damiano Cunego's Wilier shown above. Again, I was startled by how tiny it was but pleased that it was an understated black-and-white rig, thankfully devoid of any Lampre pink or blue. The rep saw me checking the bike out, walks over and goes, "Damiano Cunego's Control."
After realizing that he was not as familiar with Janet Jackson as I had assumed, I politely thanked him for his time and walked away covering the name on my show badge. In retrospect, I should have kept that one on the inside. Maybe a Fresh Prince joke would have been better.
I could go on about what it was like to attend Interbike...so I guess I will. Just not right now. The next installment will hopefully include some video of the rather fascinating Mandalay Bay Parking Lot Criterium which took place on Thursday evening. Good times...unless you were racing.